Traditionally in the United States, the day after Thanksgiving is known as “Black Friday” and is considered the kickoff for the Christmas holiday season. Retailers open their doors early and hold big sales in hopes of drawing in the consumers for one big day of spending and consumption! Shop, shop, shop ’til ya drop! You might not be aware that there’s another name for that day – “Buy Nothing Day.” The goal of Buy Nothing Day, celebrated this year in the US on Nov. 28 and internationally on Nov. 29, is to raise awareness about unnecessary spending and consumption, not just for one day, butRead More →

I just received an email from Kathy Widmer, Vice President of Marketing for McNeil Consumer Healthcare, responding to the feedback I left on Motrin’s website last night. Here it is: Dear Amy – I am the Vice President of Marketing for McNeil Consumer Healthcare. I have responsibility for the Motrin Brand, and am responding to concerns about recent advertising on our website. I am, myself, a mom of 3 daughters. We certainly did not mean to offend moms through our advertising. Instead, we had intended to demonstrate genuine sympathy and appreciation for all that parents do for their babies. We believe deeply that moms knowRead More →

The blogosphere and Twitterverse are all a buzz with Motrin’s condescending ad regarding babywearing moms. If you missed the hullabaloo, you can read my post from yesterday about it. Moms might be wondering, apart from spreading the word about this (which we’ve already done an awesome job of) and contacting Motrin, what else can we do? According to 2005 Wow! Quick Facts Book —United States Census Bureau: As women, we control 80% of our household spending and even more relevant in this case, women buy 75 percent of all over-the-counter medications. Here’s my suggestion, you can start by boycotting Motrin, but before you reach forRead More →

(I wrote this for BlogHer last week, but due to the election, didn’t have the opportunity to post it here until today. Hope you enjoy this break from all of the political talk.) Although you may never have had to worry about making cuts in your family budget in the past, chances are that with the current recession you are probably examining your finances more carefully and trying to find ways to cut back on spending. It may or may not be a necessity right now, but when planning in uncertain times, the more money you can sock away in the bank, the more secureRead More →

While I’m on vacation until Aug. 9 (and quite possibly for the day or two after I get back), I’m featuring several guest bloggers. Today’s guest post comes from Kayris who blogs at The Great Walls of Baltimore, among other places. When a friend of mine went to her doctor earlier this year for her annual physical, he had bad news for her. Her blood sugar was up, her cholesterol was in the high range, and she had gained ten pounds in the past year. He told her she needs to lose weight or face serious health risks. Frightened by the prospect of diabetes andRead More →